Amazon FBA Reimbursements: How to Factor Lost Inventory Credits Into Your Repricing Minimum Price
Most FBA sellers treat reimbursements as a windfall. A credit appears in their account when Amazon loses a unit, and they file it under pleasant surprises. That framing costs them on every competitive ASIN they sell.
FBA reimbursements are a predictable operating benefit. Over time, the rate at which Amazon reimburses a given product is measurable. A seller who quantifies that rate and builds it into the minimum price formula sets a lower, more accurate floor than one who ignores it. The difference is not negligible: on a product with a £0.40 per-unit reimbursement rate and a 20% target margin, the floor drops by £0.61 per unit. On a competitive listing where multiple FBA sellers price within a narrow range, that £0.61 represents genuine pricing room.
This guide covers what FBA reimbursements are, how to calculate the expected rate per unit, and how to adjust the minimum price formula to reflect it.
TL;DR: Amazon reimburses FBA sellers for inventory lost or damaged in its fulfilment centres. The reimbursement rate per unit shipped is calculable from Seller Central data. Subtracting that rate from the landed cost in the floor formula produces a lower, more accurate minimum price. Sellers who do not make this adjustment set a floor that is higher than their costs justify, giving away competitive pricing room unnecessarily.
What Amazon FBA reimbursements are
When Amazon's fulfilment centres lose, damage, or destroy your inventory, Amazon reimburses you. These are not rare events: lost and damaged inventory is a standard operating reality of FBA, and Amazon's reimbursement policy exists to cover it.
Types of reimbursement that FBA sellers receive:
Lost in fulfilment centre: Units that enter Amazon's warehouse and disappear from the inventory count without a corresponding sale or return. Amazon generates automatic reimbursements for many of these cases within 45 days of the discrepancy being identified.
Damaged in fulfilment centre: Units that Amazon records as unsellable while in its custody. Reimbursed at a rate based on the item's calculated value.
Damaged on inbound receipt: Units damaged when Amazon receives a shipment at the fulfilment centre. Amazon reimburses for confirmed damage at inbound.
Customer returns not re-credited: Cases where a customer return is processed, the unit does not return to the seller's stock, and no automatic reimbursement is generated. These require a seller-initiated claim.
Unauthorised removals: Cases where Amazon disposes of or destroys units without the seller's authorisation or without generating an offsetting reimbursement.
For all categories, Amazon's reimbursement value is typically based on the item's selling price net of applicable fees, or a calculated fair value, as set out in the Amazon FBA Reimbursements Policy.
Why most FBA sellers leave reimbursements unclaimed
Amazon does not automatically process every reimbursement it owes. Sellers who rely on automatic credits without auditing their reconciliation reports leave a portion of their entitlements uncredited.
Amazon auto-processes many inbound loss and warehouse loss cases within 45 days of the discrepancy. Cases that do not auto-process (including customer return discrepancies and some inbound shipment variances) require the seller to open a case in Seller Central.
The audit process:
Compare the inventory reconciliation report against units shipped to FBA in the same period.
Identify units that are unaccounted for: not sold, not in stock, not returned, and not disposed under an approved removal order.
File a reimbursement claim for each unaccounted unit that has not already generated an automatic reimbursement.
Many active FBA accounts accumulate unclaimed reimbursements over time because sellers do not run this audit regularly. The claims window is 18 months in most regions, meaning unchecked accounts eventually lose eligibility to claim older cases.
A clean reimbursement record has two benefits: it recovers credits the business is owed, and it gives a more accurate reimbursement rate to use in the floor calculation. A seller with £200 in unclaimed reimbursements sitting in unprocessed cases is understating their reimbursement rate if they use only the amounts already credited.
The standard minimum price formula and its blind spot
The standard minimum price formula treats landed cost as a fixed, irrecoverable expense. Reimbursements change this. A seller who factors expected reimbursements into the formula sets a lower, more accurate floor.
The standard floor formula: (Landed cost + FBA fee) ÷ (1 − referral fee rate − target margin rate)
For a unit with a landed cost of £8.00 and an FBA fee of £2.50 in a 15% referral fee category targeting a 20% margin:
(£8.00 + £2.50) ÷ (1 − 0.15 − 0.20) = £10.50 ÷ 0.65 = £16.15 minimum price
This floor assumes the seller recovers nothing from inventory losses associated with this product. For most FBA products, that assumption is incorrect. FBA sellers receive reimbursements at a predictable rate per unit shipped. A seller who ships 1,200 units over 12 months and receives £480 in reimbursements for that ASIN has an expected reimbursement rate of £0.40 per unit shipped.
That £0.40 reduces the effective landed cost. A seller who does not account for it sets their floor at £16.15 when their cost structure warrants a lower floor, giving away competitive pricing room for no reason.
See how Amazon repricing works for background on how the minimum price floor interacts with Buy Box rotation strategy.
Calculating your expected reimbursement rate per unit
The expected reimbursement rate is a per-unit figure derived from historical Seller Central data. Pull 12 months of reimbursement history, divide total reimbursements received by total units shipped to FBA, and the result is the per-unit rate.
Steps to calculate the rate for a specific ASIN or product category:
Open the reimbursements report. In Seller Central: Reports > Fulfilment > Inventory > Reimbursements. Filter by the last 12 months and by ASIN for a product-specific figure, or by category for a broader estimate.
Total the reimbursement amounts. Sum the compensation values across all reimbursement transactions for the ASIN in the period.
Find total units shipped to FBA. From Reports > Fulfilment > Inventory > Received Inventory, sum the quantity received at Amazon fulfilment centres for the same ASIN and date range.
Divide. Total reimbursements received ÷ total units shipped to FBA = expected reimbursement per unit.
Example: £480 in reimbursements received over 12 months / 1,200 units shipped to FBA = £0.40 expected reimbursement per unit shipped
Two practical notes:
Use at least 12 months of data to smooth variation from seasonal surges, shipment spikes, or one-off damage events. A shorter window gives a noisier figure.
For a new ASIN with no reimbursement history, use the category-level rate from your existing catalogue as a starting estimate. Replace it with ASIN-specific data after the first six months of active FBA selling.
The rate should be reviewed every 90 days. A change in product packaging, a new fulfilment centre handling the ASIN, or a shift in damage profile changes the rate over time.
The adjusted minimum price formula
Subtract the expected reimbursement per unit from the landed cost before applying the floor formula. This produces a floor that reflects the actual net cost of each unit sold, not a gross cost that ignores a predictable credit.
The adjusted formula: (Landed cost + FBA fee − expected reimbursement per unit) ÷ (1 − referral fee rate − target margin rate)
Using the same inputs as earlier, with the £0.40 expected reimbursement rate:
(£8.00 + £2.50 − £0.40) ÷ (1 − 0.15 − 0.20) = £10.10 ÷ 0.65 = £15.54 minimum price
Compared to the standard floor of £16.15, the adjusted floor is £0.61 lower per unit. On a listing where multiple FBA sellers compete within a tight price band, a £0.61 lower floor gives the seller room to hold more competitive prices without going below the point where the economics break.
The comparison across both approaches:
Three constraints on applying the adjustment:
Only deduct a conservative estimate of expected future claims. Use the historical rate of reimbursements you have received and credited, not the theoretical maximum of everything Amazon owes you. Some losses go unreimbursed.
The adjusted floor is still a minimum, not a target. The goal remains holding near the upper boundary of the Buy Box rotation range. The floor prevents going below cost. It does not define the right selling price.
Reimbursements do not make a marginal product viable. If the standard floor already sits above what the market supports for the ASIN, the reimbursement adjustment does not close that gap. The product's underlying economics must be sound.
Building the adjusted floor into your repricer
The adjusted floor is the minimum price value you enter into your repricer for each ASIN. A correctly set floor means no repricing rule, competitive pressure, or automated price movement drives the price below the unit economics.
The repricer's minimum price field enforces the floor continuously. If the market moves below the floor, the repricer holds at the floor rather than following competitors downward. This is where the reimbursement adjustment produces direct competitive benefit: a seller with a £15.54 floor retains pricing flexibility between £15.54 and £16.15 that a seller using the unadjusted floor simply does not have.
Configuration steps for Repricer.com:
Calculate the adjusted floor for each ASIN using the formula above.
Enter the adjusted floor as the minimum price for the ASIN in the repricer.
Document the inputs for each ASIN: landed cost, FBA fee, referral fee rate, target margin, and expected reimbursement per unit. This makes the next review faster and verifiable.
Set a 90-day review reminder. At each review, recalculate the expected reimbursement rate from the latest 12 months of Seller Central data and update the floor if the rate has changed.
Repricer.com processes more than 5 billion price changes per week across more than 5,000 sellers, with an average 38% improvement in Buy Box win rate (Repricer.com platform data). The minimum price floor enforced by the platform ensures no automated price change goes below cost, regardless of competitive pressure on the listing.
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See Repricer.com's features page for the full repricing rule options including floor enforcement, Buy Box targeting, and competitive repricing strategies.
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Key Takeaways
FBA reimbursements are a predictable operating benefit, not a windfall. Sellers who calculate the per-unit rate and build it into the floor formula set a more accurate minimum price.
The standard minimum price formula does not account for expected reimbursements. The floor it produces is higher than necessary, giving away competitive pricing room.
The adjusted formula subtracts expected reimbursement per unit from landed cost before calculating the floor. The resulting floor is lower and more accurate, giving the seller room to hold more competitive prices without breaking unit economics.
Calculate the expected reimbursement rate from 12 months of Seller Central data. Divide total reimbursements received by total units shipped. Review the rate every 90 days.
Many FBA sellers are not claiming all their reimbursements. Monthly audits of the inventory reconciliation report and prompt case filing recovers credits that raise the effective reimbursement rate and improve the floor calculation.
Action Plan
Run an inventory reconciliation audit. In Seller Central: Reports > Fulfilment > Inventory > Inventory Reconciliation. Identify units that are unaccounted for and check whether reimbursements have been generated. File claims for unprocessed cases.
Pull 12 months of reimbursement history. Reports > Fulfilment > Inventory > Reimbursements. Export the transaction list for your top ASINs.
Pull 12 months of inbound shipment data. Reports > Fulfilment > Inventory > Received Inventory. Export the quantity received per ASIN for the same period.
Calculate the expected reimbursement per unit for your top ASINs. Total reimbursements ÷ total units shipped to FBA = expected reimbursement per unit.
Apply the adjusted floor formula for each ASIN: (Landed cost + FBA fee − expected reimbursement per unit) ÷ (1 − referral fee rate − target margin rate) = adjusted minimum price.
Update the minimum price for each ASIN in your repricer with the adjusted floor value.
Set a 90-day review reminder. Recalculate the expected reimbursement rate from the latest data at each review and update the floor accordingly.
Frequently Asked Questions
1. What does Amazon reimburse FBA sellers for?
Amazon reimburses FBA sellers for inventory that is lost or damaged while in Amazon's custody. This covers units lost in fulfilment centres, units damaged in fulfilment centres, units damaged during inbound receipt, customer returns that do not re-enter the seller's stock, and units disposed of without authorisation. Amazon calculates reimbursements based on the item's selling price net of fees, or a calculated fair value, under the terms of the Amazon FBA Reimbursements Policy.
2. How do I find my FBA reimbursements in Seller Central?
Navigate to Reports > Fulfilment > Inventory > Reimbursements in Seller Central. Filter by date range and optionally by ASIN. The report shows each reimbursement transaction, including the reason, quantity, and compensation amount. Running this report monthly and cross-referencing against the inventory reconciliation report identifies discrepancies that have not been processed automatically and require a claim.
3. How does the expected reimbursement rate affect my minimum price?
The expected reimbursement rate reduces the effective landed cost per unit in the minimum price formula. Subtracting it from the landed cost before dividing by the margin and fee structure produces a lower floor. On a product with a £0.40 per-unit reimbursement rate and a 20% target margin in a 15% referral fee category, the floor drops by £0.61 per unit. That additional pricing room lets the seller hold more competitive prices on active listings without going below the economics that make the product profitable.
4. Should I include unclaimed reimbursements in the floor calculation?
No. Build the floor on reimbursements you have received and credited, or use a conservative estimate based on your historical rate of successful claims. Unclaimed reimbursements are credits the business is owed but has not recovered. Using the full theoretical entitlement overstates the benefit and produces a floor that is lower than the business's actual economics justify. Work to close the gap between what Amazon owes and what you have claimed by auditing the inventory reconciliation report monthly and filing cases promptly. The resulting improvement in your actual reimbursement rate updates the floor at the next 90-day review.