Algorithmic Pricing Strategies

Deploy hyper-targeted algorithmic pricing models engineered to command the Buy Box, protect your net margins, and boost profits.

14 day trial | No credit card required | Guided setup

Repricing strategies

Guaranteed profits: defend your bottom line with automated Net Margin floor protection

Import your true product COGS into Repricer.com to automatically calculate your dynamic minimum and maximum price thresholds. Our software adjusts your floor prices in real-time as variable Amazon referral fees, shipping costs, or supplier rates change, so you never sell at a loss.

Import your product costs into Repricer then automatically determine your Min and Max prices using a Net Margin % or fixed profit price, based on your product costs.

Automatically adjust your Min and Max prices as your costs and fees change and always ensure you make a profit.

Execute targeted rules based on fulfillment type (FBA, FBM, SFP)

Isolate and attack competitors based on how they fulfill orders. Build distinct rules to compete differently against Amazon retail, high-volume FBA merchants, Merchant Fulfilled (FBM) sellers, or Seller-Fulfilled Prime (SFP) offers to protect your average selling price.

Choose to target specific fulfilment types whether this be FBA, FBM, SFP or even Amazon to ensure your repricing competitively. You can compete against these different types of sellers each in their own way.

Autonomous multi-condition pricing automations

Eliminate manual intervention entirely. Use behavioral triggers to instantly transition a SKU between different strategies based on real-time metrics like inventory age, sudden sales velocity dips, or historical Buy Box ownership percentage.

Command the field with our dual-action Buy Box algorithm

83% of all Amazon transactions flow through the Buy Box. Our specialized Buy Box Chaser aggressively maneuvers your price to secure listing placement, while working in perfect harmony with our Buy Box Optimizer to maximize your profit per transaction once you dominate the spot.

Isolate specific competitor merchant IDs and suppress rogue offers

Build tactical offensive rules against specific high-volume rivals or hijackers. Filter out out-of-bounds cross-border competitors, ignore low-rated storefronts tanking the listing, or map your strategy across alternative ASIN variants to isolate specific rival strategies.

Velocity-driven repricing for private label and brand listings

Optimize conversions when you face little to no direct catalog competition. Automatically scale prices upward during peak conversion windows, or lower your price floor dynamically when sales momentum slows to clear inventory and protect your IPI score.

Capture high-ticket B2B sales with Amazon Business repricing

Dominate commercial procurement on Amazon. Deploy automated quantity-discount tiers and bespoke corporate pricing rules that attract the 6 million registered Amazon Business buyers, while safeguarding your standard consumer margins.

Business Repricing

Adjust the pricing of your products based on individual units or bulk quantities. You have the option to offer distinct pricing to commercial buyers as opposed to non-commercial ones. This allows you to provide more competitive pricing for customers who wish to purchase multiple units.

Maintain strategic dominance when the Amazon Buy Box is suppressed

When Amazon pulls the Buy Box due to fair pricing violations or lack of competitive offers, Repricer.com takes control. Deploy specialized algorithms to execute safe pricing cycles designed to force Amazon to restore the Buy Box without tanking your listing.

Suppressed Buy Box Repricing

Depending on the circumstances of the listing, Amazon won’t always give a Buy Box. In these cases, it’s important to tell Repricer how you want to compete. This could be to help you take the Buy Box or even just to ensure that you’re competitive in an environment where there is no Buy Box.

Force competitor software to react with Kick-Start price loops

Break market deadlocks and shake up stagnant listings. Our Kick-Start engine automates controlled price fluctuations to trigger a response from rival repricers, breaking their floor parameters and opening a clear window for you to claim the Buy Box at a premium price.

Systematically maximize average selling price (ASP) as the Buy Box winner

Winning the Buy Box is only half the battle. Our Buy Box Optimizer continuously tests the market ceiling, incrementally raising your price while you hold the top spot to force your remaining competitors upward and maximize your net return.

Increase Profits when Buy Box Winner

Our Buy Box Optimizer not only helps you extend your presence in the Buy Box but increases your price when you hold the Buy Box position, thereby maximizing your profits.

Deploy Sleep Mode to reset marketplace ceilings overnight

Halt repricing during low-traffic windows to disrupt competitor software. By temporarily resetting your items to their maximum prices overnight, you encourage rival algorithmic tools to follow suit, resetting the entire listing market higher by morning.

See our Privacy Notice for details as to how we use your personal data and your rights.