Understanding Your Data
Hi there,
Colin again from the Repricer team, Information is power, so today we’re taking a look at how to better use and understand the wealth of information available to you within Repricer. From Pricing Events to Competitor Details, let’s get cracking!
Repricing Activity - Timeline of Repricing
Repricer wants to make it as easy as possible for you to better see and understand your pricing. Be this your most recent reprice or looking at your repricing history Repricer keeps a log of all price changes for you to review when you need to.
There are two ways for you to bring up your Repricing Activity, the most common method would be from the ‘Repricing Events’ button on a product on your Product Screen. Clicking this button will bring up a list of these products’ Repricing Acitivity. Alternatively, you can access your full account history from ‘Repricing Activity’ on your menu in Repricer.
Once you have opened your Repricing Activity you can search for specific products or use our various filter options to pull back specific events by type, time period, channel and many more. This feature really does make it a breeze to keep on top of your Repricing History.
Please note that the period available within your Repricing Activity will depend on your plan:
- Express - 24 hours
- Plus - 7 days
- Expert and higher - 30 days
Learn more about Repricing Activity, how they work and how you can use them in this knowledgebase article or in this video.
Reports & Exports
Looking at events is helpful in many cases but in others, you can’t go wrong with a good old report. In Repricer there are two main ways to pull your data from the system. Via an export and via a report.
We touched upon the export file several emails ago as part of our bulk updates section so we won’t spend too much time on it here. On the Import screen or via the product screen you can export your product data in our import file format. This file includes tons of useful data including your Minimum, Maximum and Current Prices as well as the cheapest seller, fees data and much more.
Beyond this, we also offer a whole suite of Repricer Reports which you can generate on-demand from ‘Reports’ on your menu in Repricer. These pre-built reports have been created around useful datasets such as:
- Top selling products
- Not sold recently
- Sales for repricing products
- Inventory status
- Buy Box ownership
- Pricing status
- Fulfilment type
- & much more
But that’s not all, with our ‘Custom Reports’ you can generate and save your own reports based on your chosen criteria. Even better you can schedule these reports to automatically generate for you daily, weekly or monthly so you will always have the data to hand. Custom Reports are limited to the Repricer’s Expert Plan, other reports are available on all plans.
Learn more about Repricer’s Reports, how it works and what it does in this knowledge base article or in this video.
Insights
On your Dashboard when you log in to Repricer you will be given a collection of Insights relating to your account. These Insights let you, at a high level, review your account’s performance, Repricing Activity and even dig into your most profitable products. Note that some Insights are only available on certain plans so you might not see them all.
Below are a few highlights:
High Sales Products
Using our Products Improving Insight you can see the products you are repricing which has had the largest jump in sales over the past week. This is great for giving you an indication of sales trends you will want to review and take advantage of!
Pricing Events
Pricing Events allows you to review your total Repricing Activity but in the form of a chart! You can also use this chart to see, day by day, how many of your products have repriced up and down.
Win the Buy Box
The Win Back the Buy Box Insight highlights products where you have recently lost the Buy Box because your Minimum Price was too high. Follow the advice given to secure the Buy Box more often!
Sales Performance
The Sales Performance insight gives you a breakdown of sales for repricing products which lets you judge for yourself how well Repricer is doing. Good, great or incredible!
Product Sales Analysis
The product sales analysis Insights breaks down your top 50 selling products over a time period of your choice. This is perfect for targeting those products which are really flying off the shelves!
Learn more about your account insights in this knowledge base article or in this video.
Competitor tracking
As Sun Tzu said, “If you know the enemy and know yourself, you need not fear the result of a hundred battles”. Well, with repricing you’re fighting far more than a hundred battles and Repricer makes it as easy as possible for you to know your ‘enemy’ with the Competitor Screen.
Access the Competitor Screen from your menu within Repricer, it has been specially designed to give you insight into your main competitors. Here we will give you details of how well you are doing against your competitors across the products you are competing for. A great breakdown of how many Buy Box you’re winning, how many they have taken from you and how you stake up against them in terms of feedback.
What’s more, directly from the Competitor Screen you can target these competitors precisely. Using the target icon to the right of each competitor you can create a competitor rule right from here and apply it to any or all of your pricing rules. Being competitive has never been so easy!
Learn more about Competitor Tracking, how it works and what it does in this knowledge base article or in this video.
Need some advice?
Repricer is more than a repricing tool, we’re a team and here to help. Get in touch and we can give your account a once over and some advice on which settings might be best for you.
And that’s all for this week, join us next week where we’ll take a look at expanding your use of Repricer, from eBay to Webstores or even identifying new opportunities on Amazon. See you then!
Keep an eye on your inbox. Can’t wait for the next installment of the Repricer Masterclass? Jump straight on to our next class now!
Colin
Product Manager