5 Common Amazon Pricing Mistakes and How to Avoid Them in Your Repricing Strategy
The correct pricing is crucial for any business’s success, but even more so for Amazon sellers. In 2023, Amazon sellers in the US sold 4.5 billion items (8,600 items a minute), and 10,000 independent sellers surpassed the $1-million mark for annual sales. That’s a lot of competition. Whereas any business must consider the right price […]
7 Top Tips on How To Maximise Your Amazon Sales During Peak Seasons
As an Amazon seller, peak seasons offer exciting opportunities to increase sales and revenue. Holidays like Mother’s Day, Black Friday, and Christmas bring millions of eager shoppers to the platform, but with that opportunity comes fierce competition. Seasonal periods not only bring more buyers but also more aggressive tactics from competitors, who may adjust prices, […]
How to Use Pricing Psychology to Boost Your Amazon Sales
When selling products on Amazon, success isn’t based on offering the lowest price. It’s about understanding how your pricing influences consumer decisions – how buyers perceive the product’s value and what motivates them to hit the “buy now” button. This is where pricing psychology comes in. This powerful tool can significantly impact your sales. […]
How Better Seller Feedback on Amazon Can Help You Win the Buy Box and Optimize Your Pricing
When selling on Amazon, winning the Buy Box is crucial for success, as it can significantly increase your sales. However, many sellers are unaware that one of the most critical factors influencing your ability to win the Buy Box is seller feedback. Not only does positive feedback boost your chances of securing this coveted spot, […]
What is Amazon Business Repricing and how does it work?
In the competitive world of Amazon Business, pricing strategy plays a crucial role in driving sales and maximizing profitability. Amazon Business Repricing is a strategic approach that leverages automation to adjust product prices in real-time, ensuring that sellers remain competitive while safeguarding their margins. Let’s dive into the concept of Amazon Business Repricing, exploring its […]
Dynamic Pricing on Amazon: What New Sellers Need to Know in 2025
Dynamic pricing can help you create a winning Amazon sales strategy, but challenges remain with regards to legal standards and consumer expectations. Here’s everything you need to know in 2025. To succeed in online commerce, it’s vital that your pricing strategies help you stay competitive. That means they must be able to respond to changing […]
Kiehl’s Amazon Playbook: Smart Pricing Strategies for Brand Success
Recently, Amazon has seen a slew of major brands joining its storefront to sell to customers. Some of these brands include Estee Lauder starting to sell its Clinique brand this past March and L’Oréal beginning to sell Lancôme last October. Most recently, Kiehl’s Since 1851 announced its own entrance into the Amazon Premium Beauty store. […]
5 Ways to Use Repricer for Record-Breaking Prime Day Performance
It’s official. Prime Day, 2024, will take place on July 16th & 17th.. As one of the most profitable days in the eCommerce calendar, setting up an Amazon Prime Day pricing strategy ahead of time is essential to capitalize on that potential. The overall key to making the most of Prime Day is scalability. The […]
How to Take Your eCommerce Business Beyond Amazon
Over the past 20 years eCommerce, like the internet more widely, has become ever more centralized. When I started to sell online it was absolutely essential to sell on Amazon. Today, the world is changing, and now expanding your presence beyond Amazon is not only advisable but crucial for the long-term growth and sustainability of […]
What it Costs to Sell on Amazon in 2025 (Complete Guide, Updated)
It’s news to no one that third-party sellers are responsible for most of Amazon’s growth. The fees the company charges marketplace merchants—including commissions, related fulfillment and shipping charges and other seller services—totalled over $21.38 billion during its most recent quarter, up 20% from the previous year. Whether you currently sell on Amazon or you’re considering […]