Recently, Amazon has seen a slew of major brands joining its storefront to sell to customers. Some of these brands include Estee Lauder starting to sell its Clinique brand this past March and L’Oréal beginning to sell Lancôme last October.
Over the past 20 years eCommerce, like the internet more widely, has become ever more centralized. When I started to sell online it was absolutely essential to sell on Amazon. Today, the world is changing, and now expanding your presence
Competitor analysis is an essential practice for any Amazon seller navigating the highly competitive e-commerce landscape. In a marketplace as vast and dynamic as Amazon, with millions of sellers vying for the attention of over 300 million active customers, understanding
Since 2010, Amazon has heavily invested in the EU and UK to the amount of €142 million. With Amazon’s European Expansion Accelerator (EEA), sellers are now able to expand their business operations into 9 other countries which provides an exceptional
Effectively managing inventory on Amazon is essential for every seller’s success. Yet, there are occasions when circumstances demand inventory liquidation, be it due to overstock, seasonal shifts, or changing market dynamics. Navigating the liquidation process can be daunting for Amazon
Being an FBA seller requires you to effectively manage your inventory as it moves in and out of Amazon’s warehouses. This task alone requires constant attention and can be difficult to monitor 24/7. In this article, we will explore strategies
Achieving a prime position on the first page of Amazon’s search results isn’t just a goal; it’s a game-changer. It’s the key to catapulting your product into the spotlight, boosting sales, and elevating your brand to new heights. In this
High feedback ratings are a testament to consistent customer satisfaction, quality service, and product reliability. These are key factors that not only customers consider when making a purchase but also for Amazon in determining who is awarded the Buy Box..
More than half of US consumers (54%) start their product search on Amazon, according to a Retail Dive. That means keywords should play a crucial role in your marketing strategy to ensure as many customers as possible find you. Here’s
Selling on Amazon is a great option for anyone who wants to run an eCommerce business. It’s the world’s biggest online marketplace, and it’s packed with products of every type. But you can’t always just pick a product and start