Comment rédiger une description de produit Amazon qui convertit en 2024

L’une des choses les plus importantes que vous ferez en tant que vendeur sur Amazon est de rédiger la description de votre produit. C’est votre première interaction avec les acheteurs et, très souvent, votre seule chance de les convaincre d’acheter votre produit. Cela signifie que c’est aussi l’un des aspects les plus difficiles de la […]

Nouvelle politique de retour d’Amazon : Ce que les vendeurs doivent savoir ?

Amazon a modifié sa politique de retour pour les marchands de la place de marché qui n’utilisent pas son programme de traitement des commandes. Les vendeurs tiers qui choisissent d’expédier eux-mêmes leurs commandes seront soumis aux mêmes règles que les articles expédiés par Amazon : retours automatiquement approuvés et étiquettes d’expédition prépayées. Cela signifie qu’un […]

4 Critical Steps When Dealing with Amazon Returns

Dealing with Amazon returns

Amazon returns continue to strike fear into the hearts of many sellers! Here are four critical steps every sell must take in order to rescue the situation and avoid any further negative outcomes!

How to Generate Word of Mouth Advertising as an Online Seller

There are many ways that online sellers can advertise their products. Typically, this includes PPC ads, marketplace-based initiatives and email marketing. One method that sellers often forget though, is word-of-mouth advertising. These sellers are missing a trick, as there are some key benefits to word-of-mouth advertising. Not only is it cheaper than many other forms […]

How to Compete with Amazon on Price and Service

Competing with Amazon is one of the main concerns that many sellers have about starting a web store. As Amazon’s marketplace has grown, they have become renowned for their attractive pricing and efficient service, something that many sellers fear they won’t be able to replicate.

How to Optimize Your Ecommerce Site For Mobile Checkout

Mobile ecommerce is on the rise. According to eMarketer estimates, spending through smartphones and tablets accounted for 34.5% of total U.S. ecommerce sales in 2017. It’s expected to reach 53.9% in 2021, passing out desktop as consumers’ preferred device for online shopping, which means it’s more important than ever to have a mobile-friendly ecommerce site. […]

Amazon Listing Optimization: 3 Easy Steps to Increase Sales

There are more than 2 million active sellers on the Amazon marketplace. Let that number sink in. The competition to get the consumer’s attention has never been higher. One aspect of your sales strategy plays a more pivotal role than anything else in this regard; your Amazon product listings. Here are 3 key steps to […]