One of the most important things that you’ll do as an Amazon seller is to write your product description. It’s your first interaction with buyers and, very often, your only chance to convince them to buy your product. This means that it’s also one of the most challenging aspects of selling on Amazon. You need […]
As an eCommerce business owner, reducing returns is critical to maintaining healthy profit margins and ensuring the success of your business. Returns can be costly and time-consuming, and they negatively impact customer satisfaction and loyalty. To minimize them, you must have a well-crafted return policy — to start. Other strategies are necessary to lower your […]
Amazon changed its returns policy for marketplace merchants that don’t use its fulfilment program. Third-party sellers who opt to ship orders themselves will be subject to the same rules as items shipped by Amazon: automatically approved returns and prepaid shipping labels. That means a customer will no longer need to contact the merchant before returning […]
Amazon returns continue to strike fear into the hearts of many sellers! Here are four critical steps every sell must take in order to rescue the situation and avoid any further negative outcomes!
There are many ways that online sellers can advertise their products. Typically, this includes PPC ads, marketplace-based initiatives and email marketing. One method that sellers often forget though, is word-of-mouth advertising. These sellers are missing a trick, as there are some key benefits to word-of-mouth advertising. Not only is it cheaper than many other forms […]
Competing with Amazon is one of the main concerns that many sellers have about starting a web store. As Amazon’s marketplace has grown, they have become renowned for their attractive pricing and efficient service, something that many sellers fear they won’t be able to replicate.
Mobile ecommerce is on the rise. According to eMarketer estimates, spending through smartphones and tablets accounted for 34.5% of total U.S. ecommerce sales in 2017. It’s expected to reach 53.9% in 2021, passing out desktop as consumers’ preferred device for online shopping, which means it’s more important than ever to have a mobile-friendly ecommerce site. […]
More than 3,000 new sellers join the Amazon marketplace every day. Let that number sink in. The competition to get the consumer’s attention has never been higher. One aspect of your sales strategy plays a more pivotal role than anything else in this regard; your Amazon product listings. Here are 3 key steps to Amazon […]