While Amazon offers incredible reach, building your own brand presence across multiple channels is essential for long-term success. By diversifying beyond Amazon, you gain customer ownership, build brand equity, and create sustainable growth that doesn’t depend on a single platform. If you’re selling on Amazon, you’ve likely experienced the platform’s incredible reach and convenience. With over 40% of US eCommerce sales flowing through Amazon in 2024, it’s undeniably a powerful

Building a strong brand online doesn’t require a massive budget. Start with your mission statement, create a memorable logo using affordable tools, define your brand voice, and maintain consistency across all touchpoints. Focus on your target audience and unique value proposition to stand out. So you’ve got a great product, but you’re just another face in the crowd of online sellers. Sound familiar? You’re not alone. Every day, thousands of

You’ve built a successful Amazon business. Your FBA operations are humming, your products are ranking well, and the sales are steady. But deep down, you know something’s missing. You’re building someone else’s empire while your own brand remains invisible to your customers. If you’re ready to take control of your destiny and build a direct-to-consumer strategy that puts your brand front and center, you’re in the right place. This guide

When it comes to selling on Amazon, the Buy Box is king. 83% of all sales on the platform go through that little box on the right-hand side of a product page. If you’re not in it, you’re likely missing out on a huge slice of the pie. Amazon sellers using Repricer.com’s new Buy Box Threshold (BBT) feature which launched in June 2025,  are already seeing significant gains, with win

Picture this: You wake up, check your Amazon listings, and discover your best-selling product now has a mysterious new seller offering it at half your price.  Your heart sinks as you realize what’s happened. Your Amazon listing has been hijacked. And every minute that passes means lost sales, damaged reputation, and frustrated customers receiving counterfeit products. If you’re reading this in crisis mode, take a deep breath. Amazon listing hijackers

Disclaimer: This article is for informational purposes only and does not constitute legal or tax advice. Always consult with qualified tax professionals or attorneys for specific guidance regarding your business situation. Selling on Amazon has never been more profitable, but it has also never been more complex when it comes to tax compliance. With Amazon charging 2.9% per transaction to calculate and remit these taxes and states continuously updating their

Are you an eCommerce seller who cringes at the thought of writing another blog post? Then this one’s for you. While everyone’s telling you to “start a blog,” there’s a whole world of content marketing opportunities that don’t require you to be the next Hemingway.  The simple truth is this: Some of the most effective content marketing strategies for eCommerce have nothing to do with traditional writing at all. The

About to launch your eCommerce dream? Before you hit “buy” on that inventory or go live with your store, there’s one decision that can save your bacon down the line: choosing the right business structure.  Now, we know this doesn’t sound like the most exciting thing to focus on. But global eCommerce sales are projected to reach $6.86 trillion in 2025, and 28 million active online businesses worldwide. In that

The landscape of social commerce has fundamentally shifted. With TikTok Shop’s revenue reaching $349 million in December 2023 alone and 33% of Americans having used TikTok Shop, the platform has evolved from entertainment into a serious sales channel for Amazon sellers. The hashtag #TikTokMadeMeBuyIt isn’t just a trend—it’s proof that viral content directly translates to purchasing decisions. For Amazon sellers looking to expand their reach in 2025, TikTok marketing offers

You’ve built a successful Amazon business in your home market, but there’s a nagging question keeping you up at night: Should I go international? With Amazon’s global network spanning 21 international marketplaces and reaching over 200 countries, the opportunity is massive. But so are the complexities. This comprehensive analysis breaks down the real potential versus the challenges of Amazon international selling, giving you the balanced perspective you need to make

Last week, Amazon rolled out a major change to Amazon seller feedback. Allowing buyers to submit star-only ratings (1–5 stars) without leaving a comment – the biggest shift in the feedback system in years. What is Amazon Seller Feedback and Why It Matters in 2025 Seller Feedback is one of the most crucial metrics for Amazon Sellers. It serves as a public report card, demonstrating to buyers which sellers consistently

When deciding on the best products to sell on Amazon, many sellers ask the same question: Should I chase viral trends or focus on long-term, evergreen items? It’s a fair dilemma and a good question to ask, because one promises rapid visibility and short-term gains, while the other offers steady growth and a stable business model.  But which one actually wins on Amazon? Luckily for you, we have the answer,

You might think of Amazon as the home of cables, coffee pods, and cat food. But scroll a little deeper and you’ll find a very different kind of inventory. We’re talking extreme prices for things like game-worn Jordans, diamond rings that rival mortgages, and microscopes priced like hatchbacks. Or, maybe you’re here precisely because you found yourself wondering: What is the most expensive thing on Amazon? Because yes, these expensive