Amazon PPC vs Repricing: What Influences the Buy Box More?
In the battle for visibility (and profit) on Amazon, winning the Buy Box can make or break your revenue. This we all know. But when you’re investing in Amazon PPC and repricing software simultaneously – and, let’s be honest, putting time and money into both – it’s only natural to question which has more impact. Do ad dollars win you more real estate than smart pricing? Or does your pricing