When you sell products on Amazon, one of your main goals should be to direct Amazon buyers to your listings when they visit the marketplace. But while this is important, don’t forget about the benefits of sending people to your listings from outside of Amazon. Driving external traffic to your listings can increase your visibility significantly. You’ll reduce the need to compete against other listings because you’re sending shoppers directly

TikTok has become one of the most influential social media platforms in recent years, particularly with younger demographics such as Millennials and Gen Z. A visual app, TikTok’s unique success can be found in the fact that it focuses on video to engage users. In the past several years, TikTok has risen to prominence as people around the world use it as a digital vehicle for sharing their own homemade